Colourful illustration of baby clothes, toys and building blocks on a yellow background

‘My mother-in-law keeps buying designer outfits for our newborn – can I ask for nappies instead?’

Moral Money: our reader would rather stockpile parenting essentials than luxury labels

How do you set financial boundaries with grandparents without rejecting their generosity? In this Moral Money column, Sam Secomb explains how to redirect unwanted baby gifts towards practical support while protecting an important family relationship.

Dear Moral Money,

Ever since I had a baby earlier this year, my mother-in-law has bought a near-constant stream of toys and clothes for her.

She’ll bring bags of things she’s bought whenever she comes to visit and sometimes deliveries appear in the post as well.

It’s her first grandchild, so I understand that she’s excited, and I’m grateful for the generosity. But she is very into designer labels (I’m not), and the clothes really aren’t what I’d choose to dress such a young baby in – they’re so grown up.

I’m also rapidly running out of space for the many, many toys she keeps buying. I’d rather she helped us to stock up on nappies instead!

Do you have any advice on how I can kindly ask her to tone it down, without causing offence?

– Anonymous


When grandparents buy too many gifts

Dear Reader,

Congratulations on your new arrival. Becoming a parent comes with enough unexpected challenges without finding yourself wondering how to stem the tide of tiny designer outfits.

I must admit, this struck me as something of a first-world problem. There are, after all, worse dilemmas than having a grandmother who adores her first grandchild. Anything your daughter doesn’t wear can be donated, regifted or quietly find its way to a charity shop.

The real issue here is not the branded baby grows or the ever-expanding toy collection. It is that you don’t yet feel able to have an honest conversation with your mother-in-law.

That is a much more interesting challenge because it marks one of life’s great transitions. You have become a parent. She has become a grandparent. Both of you are working out what your new roles look like.

Your mother-in-law is almost certainly expressing love in the way that comes naturally to her. Some people cook. Some people knit. Others cannot walk past the children’s department without buying “just one more thing”.

It sounds as though shopping is her love language. The fact that her taste leans towards miniature fashion influencer rather than practical baby is almost beside the point. She is trying to delight her granddaughter.

The difficulty is that the recipient of all this generosity is not yet your baby. It is you.

Why generous gifts can create pressure for parents

When babies are tiny, every gift creates another decision for their parents. Where will we put it? Will she ever wear it? Do we now feel guilty if she doesn’t? What begins as generosity can accidentally become another item on an already overflowing mental load.

You made me smile when you said you would rather receive nappies. Every experienced parent knows that a year’s supply of nappies or wipes is often far more appreciated than a tiny designer outfit that is outgrown before the washing instructions have been deciphered.

If your mother-in-law genuinely wants to make a lasting difference, there are plenty of ways to do that which don’t require another overflowing toy box.

Could a Junior ISA be a more useful gift?

This is, after all, a Moral Money column. My own grandchildren receive a modest contribution to a stocks and shares Junior Isa each birthday and Christmas. Left to benefit from the magic of compound growth, it should one day help with life’s bigger ambitions; perhaps a first car, university costs or even an eye-wateringly expensive hobby.

I emphasise the word modest. As a financial planner, I have seen the downside of very large Junior Isa balances becoming available overnight to an 18-year-old who happens to be going through an expensive phase.

Compound returns are wonderful. So is moderation. A sensible nest egg, coupled with the opportunity for a young adult to decide how best to use it, can be a far greater gift than a wardrobe full of designer baby clothes.

I do wonder, from your description, whether moderation comes naturally to your mother-in-law. If she enjoys going all in, today’s designer baby grows could easily become tomorrow’s over-funded investment account. The principle is the same. A good gift should reflect the needs of the recipient rather than simply the enthusiasm of the giver.

How to set financial boundaries with grandparents

The temptation is to keep smiling politely while your spare bedroom slowly transforms into a luxury baby boutique. I don’t recommend that approach. Resentments grow surprisingly well in cupboards stuffed with unopened toys.

You and your partner are now the people who make the rules for your family. Nobody hands you a certificate giving you permission. One day you simply realise that you are no longer one of the children. You are the adults now. That can feel surprisingly uncomfortable when the person you need to establish boundaries with is someone who has spent decades being the family matriarch.

Fortunately, boundaries do not have to become battles. The kindest boundaries are often the clearest ones.

What to say when a grandparent buys too much

The next time she arrives carrying several shopping bags, thank her warmly and gently redirect her enthusiasm. Tell her how much you appreciate her generosity but explain that space is becoming a challenge. Suggest practical alternatives such as nappies, books or a modest contribution towards your daughter’s future.

Most grandparents would much rather know what is genuinely useful than unknowingly create stress.

What to do if your request is ignored

If she ignores your request, don’t panic. Once a gift has been given, it belongs to the recipient, not the giver. You are perfectly entitled to donate it, give it to someone else or quietly decide it isn’t right for your family. There is no need to feel guilty.

Accept the love and redirect the spending

Your daughter is unlikely to remember whether she wore designer labels at six months old. She will remember, years from now, how the adults around her treated one another. A warm relationship between her parents and grandparents will always be worth more than a wardrobe of expensive clothes.

Accept the love. Redirect the spending. And remember that becoming a parent also means becoming your family’s boundary keeper. Grandparents are a blessing, but parents make the rules. It is one of the first lessons of parenthood, and I suspect it won’t be the last.

All the best,

– Sam

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